Like all other video projects, I will make sure (along with my group) that all aspects of pre-production have been covered and that anything which is likely to come up and disrupt the shoot will be avoided. This includes storyboarding (many times over) and making sure that there are no continuity errors and organising props etc, and, should there be a performance, making sure that all actors and actresses are clued up as to what they need to do. We did this with the prelim task, from learning dance routines to organising and setting up props for the library set in our remake of In the Sun.
During production, I have learnt how vital it is to communicate with your team-members and share roles amongst people. Therefore, everyone gets to be included and more work will get to be done in a limited timeframe. Also, during shooting, we need to take into account problems which may arise when we come to edit; therefore, to avoid such problems we need to do things like shoot as many shots as possible and go over existing shots to see what looks good and what needs to be improved. With all the tasks that we have completed, I have learnt that the most important thing to shooting a music video is the energy the people in shot have to give off and the emotion they need to convey according to the song. If they successfully do this, then the audience can really engage with the artist and the more effectively the song, artist and album would be marketed. This is above all the most important thing I have learnt from the tasks, and in addition to making sure the singers know the song, this is the primary thing which will influence the production of my real music video project.
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